If your company is hiring in Latin America, there is a silent risk that can take a long time Onboarding and replacements: the volatility of components (RAM and storage)) is pushing for more frequent increases and, above all, quotes with lower validity in several manufacturers.
This article explains the context in simple terms, and reduces it to concrete actions so that PYou can enter, buy and execute without your operation depending on “if there is stock” or unannounced delays.
Important: These percentages usually refer to components (DRAM/NAND) and do not imply that the laptop goes up “1 to 1”. But they do explain why the market is becoming more volatile and why brands adjust price lists and validity.
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In January—February 2026, several industry reports and communications have been marking the same thing:
Lenovo, for example, informed the market that the limited availability of components (especially memory and storage) is impacting costs, and that there will be more clarity between standard (more predictable) configurations and customized solutions (longer deadlines).
Practical translation: it's not just “go up the price”. The big problem is that Predictability is broken.
Our purchasing team shared a clear internal update:
Quarterly planning: if you have constant hiring, avoid buying “just when you need it”.
With the tight market, 32GB becomes the “new standard” for many roles (more tools, more multitasking, more security agents, more workloads with AI). That generates:
Instead, 16GB It usually stays better by volume (no guarantee), but it can also tense up if the shortage worsens.
Typical result: What in a large market is “the list moved”, in LATAM it can become delay + price change + recommended configuration change.
Operational Estimate (Bord): If the tension continues, some configurations on request may change to long windows (months) in certain countries and lines. That's why the winning strategy is “in place + standard”.
In a volatile market, the difference isn't “having a budget”: it's have a confirmed order.
The more variants, the more risk. A simple scheme:
This makes your onboarding more predictable and reduces “last-minute” changes.
They are corporate pillars. When the market tightens, they tend to first feel the tension due to volume and mix of configurations.
According to the channel's commercial communication, Apple It does not expect list increases in the short term; even so, in supply/demand contexts availability and times they can move.
Practical recommendation: if you're looking for maximum predictability (and the role justifies it), Evaluate Apple as an alternative can be a good continuity strategy for critical or executive teams.
At Bord, we are working with manufacturers and partners to ensure availability in the countries where we operate, focusing on:
If you want to turn this context into action today, this is the most direct path:
If your case is more complex (large volume, PO, critical dates, multiple countries), yes: coordinate with your KAM to put together a 60/90/180 plan and, if applicable, reservations.
Rather than “stopped” factories, it is a context of tensioned supply/allocations: high demand + limited capacity + rising prices (especially in Q1), making the market more volatile.
In general, 32GB tends to get stressed first because it's becoming a corporate standard. The configurations with more RAM + more SSD are usually more sensitive to change.
Because with frequent increases and changes in component costs, several manufacturers are shortening the validity of prices and differentiating more between standard and custom. Recommendation: If the equipment is critical, Close order within validity.
Three things:
Not on the subject of time and recovery. But in offboarding and replacements, the key is to have a continuity plan: regional stock, standard models and alternatives ready not to slow down replacements and give continuity to your equipment.
